Lorrie Morgan

How to Write a Red Hot Sales Letter


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Lorrie is one of the most sought after copywriting experts in the world. Her top shelf list of clients includes Mark Victor Hansen, Les Brown, Loral Langemeier, John Childers, Alexandria Brown, Kim Castle, Joel Christopher and Tom Antion, among many others. She also teaches others how to write great copy for themselves and many have gone on to dramatically improve their copy and their incomes.

In this interview Lorrie Morgan-Ferrero shares her story & some of her best copywriting tips including….

Lorries step by step formula for getting more sales than you can handle
How to ensure what you write actually gets read  
How to build super quick trust & rapport to deepen the relationship between you & your target audience
Why the made up word “Tarket” will be the difference between a high converting sales letter or one that totally flops
Her method to easily produce copy even if you hate writing
Where to swipe (for free) your markets best headlines that other people spent millions of dollars to test & refine
Lorries weird order of events when it comes to writing copy (It’s so counter intuitive it’s seems back to front)
The best way to answer the readers objections so their barriers of resistance dissolve immediately
How to wrap up & close your sales letter so the reader almost can’t help but click the order button
And a lot more. Just click the play button below to listen to the interview (and if you enjoy it, please feel free to share it)

Transcript

Joey Bushnell:

Lorrie Morgan: 

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